Building Your Own Brand Platform Branding is vital in today’s business arena, so entrepreneurs must establish a firm foundation for their brand to succeed. Entrepreneur Shalom Lamm knows this and encourages entrepreneurs to form a brand platform. If you’re looking for ways to get started, this article will provide key
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Breaking Barriers: How Paloma Elsesser and Brands are Redefining Fashion for Curvy Women
As the fashion industry continues to shift towards more inclusive and body-positive representation, there has been a surge in demand for plus-size models, particularly those who challenge traditional beauty standards. One such model is Paloma Elsesser, a curvy, mixed-race woman who has become one of the industry’s most sought-after muses
Continue readingCreating Value with Your Brand Identity
Creating Value with Your Brand Identity Creating a strong, consistent and identifiable brand identity is crucial for businesses to stand out in the market, attract new customers and increase revenues. Why is it so important? A business’s brand identity represents its personality and ethos, provides customer recognition, and creates an
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How to Create a Logo That’s Simple, Iconic, and Effective In today’s highly competitive economy, finding a way to stand out amongst your competitors is essential. One of the best ways to create a unique identity for your company is through its logo. A well-designed logo can establish an identity
Continue readingBuilding Your Own Brand Platform
How A Business Can Successfully Build Its Brand A brand platform is the strategic foundation that governs all messaging and communications for a company and defines what a brand stands for, what it does, and why it does it. It articulates the desired position of the brand in the marketplace
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