How Do You Use Twitter for Your Business?
The world’s leading social networking and microblogging service, with more than 200 million active users globally. Many businesses have recently been using Twitter as a customer service platform. Some companies even run their entire operations on the site. Still, others use it as an additional marketing strategy. Dr. Jordan Sudberg says businesses can learn from Twitter users.
How To Use Twitter for Your Business
1. A business can use Twitter to listen to people’s opinions.
Twitter can be a great place to find out what your customers think and whether they’re happy with your product or service. Try using search engines like Google along with specific keywords and phrases. A business that uses Twitter effectively builds a large community of loyal followers who can spread the word about its upcoming products, services, events, or sales on their own. No company wants to spend money on advertising when it can get its customers to do it for free!
2. A business can use Twitter to engage directly with customers.
It can be an effective way of establishing a human connection between your company and its customers. Not every customer will pay attention to your posts, but the more personal and engaging you are, the more likely you’ll get a response. It is especially true if you’re promoting a sale or contest.
3. A business can use Twitter to post valuable information or helpful links that will entice customers to stay engaged with them on the site.
Many companies have found that they can build loyalty among their followers by offering them something they want on Twitter without expecting anything in return. For example, a business that sells hardware can provide links to instructions on fixing problems with specific models of its products or updates on new models and types of tools it offers.
4. A business can use Twitter to promote its brands and products directly to customers through contests, sales, or special events.
These are especially effective if you offer a discount on your products or services in exchange for product reviews or testimonials. You’ll get customers interested in your brand for free, and the added exposure may lead them to make purchases at other times. Over time, these promotions can build trust among your followers because they’ll know that you’re a company that cares about its customers and provides excellent customer service.
Twitter is a revolutionary and effective customer service tool. The above are just a few possibilities for businesses that want to expand their reach, build loyalty and boost customer satisfaction most simply and efficiently as possible. Dr. Jordan Sudberg says that Twitter is a fantastic marketing tool that can generate new business and build customer loyalty. He also recommends considering using Twitter as a way to engage your customers, whether or not you’re using it to sell.
Twitter is an effective way to reach your customers and provide helpful information or promote products and services directly on the platform!